The Ultimate Communication Secret

to be the #1 Brand in Your Niche.

Here's what you'll discover on the call

  •  How to become the standout brand in your niche even if you're just getting started and are struggling to get customers
  • The #1 Secret to developing your Ultimate Brand and Brand Story, and how to tell it so customers think of you first -- every single time!
  • The proven formula the all-time great Branders use to bulletproof their businesses against competition and market conditions -- so they stand the test of time!

This Will Work For You Even If

  •  You have a superior product or service, but you can't break out of the pack.
  • Your competitor's grabbing your prospects because you're NOT the Go-to-Brand.
  • You've tried Agencies, so called Experts, and spent thousands, but you're sick of spinning your wheels.
  • ​You've used every strategy and formula -- except the one that's GUARANTEED.

I'm Bill Schley

New York Times Best-Selling Author and 
Award-Winning Brand Specialist. I’ve spent my life perfecting the branding formula any business can use to stand-out from everyone else in their market—whatever their category. 

My clients have generated over $1 Billion in new Brand value with this proven formula. 

My award-winning books include “The Micro-Script Rules” and “Why Johnny Can’t Brand,” both of which are considered marketing classics, taught by experts around the world.

From startups to Fortune 500s  --
I've shown them the Formula for their #1 Brand

Here's What They Have To Say

"Our tech was great.  But our Brand was so bad, prospects were scared to trust us with their clients.  Then Bill came in and gave us a Brand that won confidence.  Today, Foundaiton Source manages $19 Billion in assets."
"I've built two companies and taken a dozen courses.  But Bill gave me the Secrets I wish I had 15 years ago!  It's having a domino effect on every part of my business.   It gives you clarity, focus and impact you didn't know existed because NO ONE else is teaching this stuff."
"I've led five public companies including Simmons, Carriage Industries, and Interface. Please listen to me. Everything Bill teaches is exactly what we did to turn around our own Brands. He has the key to creating the best Brand in the world."

Chris Infurchia

Former President, Foundation Source

Alexandra Rincon

Co-Founder, WISE Parenting

Charlie Eitel

Former CEO, Simmons
"Before you spend another penny on marketing, before you pay a dollar to an agency, make sure you know the principles in this course."
"Bill Schley is the world's expert on branding a business.  If you have the chance to work with Bill or learn from him, you owe it to yourself to take it."
"At Ted Bates I watched Bill create his first TV commercials for some of our biggest clients.  Little did I know that Bill was distilling the whiskey, preserving the whole magic formula, and decades later that he'd become the keeper of the flame."

Adam Strom

Founder, CEO, Mobius.MD

Graham Weston

Co-Founder, Former Chairman, Rackspace

M. Martin Morawski

Managing Account Director, Ted Bates Advertising, NY
The testimonials, case studies and examples given on this page and in our course are true and accurate to the best of our knowledge and recollection. They were provided willingly, without compensation, and solely represent the experience and opinions of the individuals who offered them. The advice and methodologies we advocate are our personal opinions about best practices in business, based on the actual experience of the creators and instructors of this course. Any past financial and business results and examples are referenced for illustration purposes only. We make no claim or guarantee that past results obtained by others are typical, expected, or predictive of future results from taking this course. Results for each student depend on a multitude of factors that are impossible for us to anticipate, including his or her interpretation of our material, effort to learn and apply it, and the degree to which they implement any of our advice and recommendations afterward. This is why the creators, instructors, and owners do not represent or guarantee that this course, its methods, or philosophy will yield the level of financial and business results that those in our testimonials and examples have achieved. Results vary from person to person. We do promise to teach you our own rules, principles, tools and methods to the very best of our abilities. In addition, because of the brevity and straight-forward nature of our Classes, we’ve found that in 30 days, students can, if they choose, comfortably watch and absorb the rules, principles and advice we put forth, to have an overall knowledge of our philosophy and methods, and begin implementing it effectively in their communications. You can acquire great skill, and realize its impact if you follow it through, apply it and above all, practice.

Here's What They Have To Say

"Our tech was great.  But our Brand was so bad, prospects were scared to trust us with their clients.  Then Bill came in and gave us a Brand that won confidence.  Today, Foundaiton Source manages $19 Billion in assets."

Chris Infurchia
Former President, Foundation Source

"I've built two companies and taken a dozen courses.  But Bill gave me the Secrets I wish I had 15 years ago!  It's having a domino effect on every part of my business.   It gives you clarity, focus and impact you didn't know existed because NO ONE else is teaching this stuff."

Alexandra Scherzer
Co-Founder, WISE Parenting

"I've led five public companies including Simmons, Carriage Industries, and Interface. Please listen to me. Everything Bill teaches is exactly what we did to turn around our own Brands. He has the key to creating the best Brand in the world."

Charlie Eitel
Former CEO, Simmons

"Before you spend another penny on marketing, before you pay a dollar to an agency, make sure you know the principles in this course."

Adam Strom
Founder, CEO, Mobius.MD

"Bill Schley is the world's expert on branding a business.  If you have the chance to work with Bill or learn from him, you owe it to yourself to take it."

Graham Weston
Co-Founder, Former Chairman, Rackspace

"At Ted Bates I watched Bill create his first TV commercials for some of our biggest clients.  Little did I know that Bill was distilling the whiskey, preserving the whole magic formula, and decades later that he'd become the keeper of the flame."

M. Martin Morawski
Managing Account Director, 
Ted Bates Advertising, NY

CEO Brand Empowerment: Driving Growth through Strategic Marketing

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